Sponsor the Mexican Day Parade NYC 2026
Support one of New York City’s most emblematic Mexican cultural celebrations.
Become a Sponsor
We invite business owners, community partners, and sponsors to participate in the 32nd Annual Mexican Day Parade in New York City.
This year’s parade is scheduled for Sunday, September 20, 2026, starting at 12:00 PM. The proposed route runs along Madison Avenue from 38th Street to 27th Street, bringing together families, cultural groups, music, folkloric dance, art, sponsors, and community leaders.
As a sponsor, your brand may receive prominent visibility through parade participation, float banners, event mentions, digital promotion, official website recognition, and gala-related opportunities.
Featured Sponsorship Package
Float Banner Visibility
Banners featured on an allegorical parade float.
Event Mentions
Recognition and mentions throughout the event.
Digital Advertising
Promotion through official social media platforms and the official parade website.
Parade Float Visibility
Your business, organization, or family may be featured on a parade float.
Gala Dinner Table
Includes a table for 10 guests at the Gala Dinner on Friday, September 18, 2026.
Float Participation
Sponsors may choose to provide a musical group for the float, or have staff and family ride on the carriage, subject to parade rules and final approval.
Community Recognition
Alignment with Mexican culture, heritage, family, tradition, and community pride.Gala Dinner OpportunitiesSponsorship packages may include gala dinner participation and sponsor recognition.
Gala Dinner Opportunities
Sponsorship packages may include gala dinner participation and sponsor recognition.
Parade Float Sponsorship — $15,000
All sponsorship benefits, float placement, gala details, and participation rules are subject to final confirmation by the Mexican Day Parade team.
